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The delegate of the Government presents in Mobile Commerce Mula project funded by the Plan Avanza with 174,000 euros (21/09/2009)

This will facilitate the incorporation of SMEs to information technology and communication

Allow purchases and inquiries via mobile

The Government Delegate in Murcia, Rafael González Tovar, Mula has attended today the presentation of the Mobile Commerce pilot project aimed at modernizing the retail and the Government of Spain has financed five Spanish cities, including mule and Cehegín.

González Tovar explained that the project is fully funded by the Ministry of Industry, Tourism and Trade, for an amount of 174,000 euros (nearly 30 million pesetas).

This is an initiative promoted by the Spanish Confederation of Commerce, and framed within the Avanza Plan SMEs to facilitate small and medium businesses the gradual incorporation of information technologies and communications to their business processes in order to contribute to improve their productivity and competitiveness.

He also said that it was an example of collaboration and combined efforts of public and private entities, including the City Council is Mule and the Mule Traders Association (ACOMUL), the Employers' Federation North West Trade and Rio Mula (FECONORM) and the Employers Federation of Commerce of Murcia (EMCF), among others.

He noted that an example of the usefulness of this project is apparent in the new shopping center open Mula in which citizens can access a range of products and services without having to move from your mobile phone.

You can browse catalogs, view products, make reservations or carry out the whole process of purchasing any of our partner companies.

All without additional cost to businesses, and will allow them to be open 7 days a week, 24 hours a day, 365 days a year, which in their view means "an example to support Small and Medium Enterprises at a crucial moment when we must stimulate demand.

The Avanza Plan in the Region of Murcia

The Government delegate reported that the Mobile Commerce program is framed within the so-called Plan Avanza, launched by the Government of Spain in 2006 and has has its second edition from 2009 to 2012 and whose main objective is to get in Spain all citizens access to information technologies and communication and foster a competitive and dynamic economy in the world.

For this, the Avanza Plan is developed in business, with special attention to SMEs, governments, promoting electronic services, education, facilitating access for both college and precollege students to ICT and citizens by providing access for all Spanish households communication technologies and information and promoting special measures for disadvantaged sectors such as DTT decoders campaign for people in disadvantaged situations and aid for the purchase of computers.

The outlay budget for this purpose, recalled that in the period 2006-2008, the Government of Spain invested under the Avanza Plan in the Region of 115.8 million euros (19,300 million pesetas).

EGovernment Program

One of the priorities of the Plan is the implementation of e-Government and in this section, the City of Mula is also developing a pioneering project, funded by the Ministry of Industry, Tourism and Trade by 73% which will allow citizens to request any information or resolve paperwork without having to go to City Hall.

For this reason, computer systems will be installed in booths and kiosks in areas of lower connectivity to the Internet or further away from the City Council, will be streamlined regulatory procedures, will provide more information on all the authorities directly or through links to the respective websites and also, through free software will enable the connection between the administrations involved, and each step in the proceedings of a municipality telematics will be shared with the rest for the benefit of all.

Finally, to illustrate the above the Government Delegate has pointed out that "talk of the Avanza Plan promoted by the Government of Spain is to speak the Spanish access to the services accessed by mobile telephony and notification of fines or declaration income, and others as an electronic ID, electronic billing, DTT, electronic banking, digital medical records, etc. "In short, we are preparing in this future society and thereby create employment are contribucyendo and stimulate our economy "is now closed.

Source: Delegación del Gobierno en Murcia

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UNE-EN ISO 9001:2000 - ER-0131/2006 Región de Murcia
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